Tuesday, August 4, 2009

Fear

Fear pervades our culture. That's because fear sells. And marketers figured this out long ago, so we all get a healthy dose of fear, every day. We've become a society that fears far too much, and usually the wrong things.

That's because fear sells news. It sells all sorts of products to keep you "safe". And it makes people crazy.

Fear is one of the basest of human emotions. It drives all sorts of negative behaviors - from violence to anger to greed. Why is someone greedy? Often because they fear going "without" so they hoard.

Fear is often misplaced. We fear the "unknown" more than the "known". For example, many people fear biking because of the "unknown" factor of car drivers on the road who might hit us. Yet the number one killer, heart disease, does not raise the same specter of fear. Why not? Every time a cyclist gets killed in my area (about once or twice a year), that news gets rapidly spread all around amongst the cycling community. What if the same propagation of news happened every time someone had a heart attack, or cancer? There would certainly be far, far more news reports of it than the cyclist deaths. And so it becomes familiar. And because it is familiar, it is not feared. Yet many fear the very thing (biking) that would drastically help reduce the chance of heart attack. People fear a minor killer that would avoid a major killer. Fear is not rational.

But there is a more insidious difference. Why do we fear biking? For one thing, bike helmet campaigns. (I wear a bike helmet, so please don't consider me anti-helmet). There are many people who benefit from promoting helmets through fear. If you are afraid of getting hit by a car and splitting your head open, you're much more likely to buy a helmet than if you're not afraid. And so marketing campaigns for helmets are often fear based - it sells more helmets. This is true not only of helmet sellers, but a small group of people who believe their will should be imposed on everyone because they are sure that helmets would save lives (contrary to the facts).

The thing all this fear does is very insidious. So many people that come into our shop have fear as the number one reason for not biking. Yet it is that very fear that makes biking less safe. It has been very strongly proved that the more people are out biking, the safer it is for everyone (helmeted or not). If many people are afraid of biking, there will be (and are) less cyclists on the road, so it is more dangerous for all of us who do cycle. Fear is self-fullfilling. Even though helmets may be good for the individual, their fear-based promotion is not good for society. That's because so many people end up just driving their cars rather than biking, which leads to all manner of ills like hear disease, cancer, pollution, oil dependency, etc.

Perhaps an even more egregious case is another product that I see advertised in all the bike magazines, an identification device to wear in case something happens while biking and one needs to be taken to the hospital. Every one of those ads has a story about some cyclist who got hit by a car and wound up in the hospital, with the ID helping "save their lives." Talk about promoting fear of cycling. The last time I read one of those ads, my active imagination took over, and I had repeated visions of waking up in a hospital after being hit (and no, I've not had similar visions of waking up in the hospital after a heart attack, though the latter is more likely). This does nobody any good whatsoever, except for the seller of the device. I'm sure they will sell more IDs through the fear they generate. But they will also convince people that biking is unsafe. In general, it might be a good idea of having an ID for any activity where one isn't carrying another form of ID. But targeting it specifically at cycling in this fear-based way will only turn people away from cycling, which, again, makes cycling less safe for everyone.

It reminds me of something that happened last year. I was in a bike race where a fellow died, after loosing control on a steep and fast descent (he was going at least 50 mph down the hill, and the accident didn't involve a car). Everyone in the race was shocked. I was quite amazed to see his daughter state after the fact that he died doing the thing that he loved, and she sounded very sad but not overwrought. After having lost a family member to cancer, which was a slow and painful process for everyone, it makes me wonder - is that really a better way to go (hooked up to a machine and slowly degenerating), than doing something one loves to do?

It is not that cycling is without any dangers. It is that everything else we do in life is dangerous - living itself is dangerous. Fear often misplaces that perspective. And fear causes anxiety, a form of stress that is not at all healthy. We all are going to die, and only a few of us will be lucky enough to have that death be peacefully in our sleep when we are in our late 90's. I can't find statistics for it, but it is probably only 1 in 10 or less that will survive that long and in good health.

It is not only in cycling that fear has run amok. There are many other examples:

1. Peak oil. Peak oil is a real and important phenomenon, where once we pass the production peak in world oil, it will become more expensive and more scarce. Since our economy is quite dependent on cheap oil, this will be a major hiccup for us. I don't debate the basis for peak oil, nor do I debate that we are likely past the world's oil production peak (Summer 2008). But for many people who inhabit places like the Oil Drum and other peak oil sites, one may notice that a sense of fear (i.e. "gloom and doom") pervades. There are many folks who follow the views of James Kunstler that society will degenerate and fall apart. Every blog post by Kunstler indicates that the degeneration is just about to begin.
These are fear based responses. People like Kunstler gain a great amount of traction, because fear sells. And there is actually a chance that peak oil could lead to a worldwide collapse of human societies, if a lot of things go wrong. But, these folks underestimate the human penchant for muddling through. While they may point to past societies that have collapsed -- the most famous case being Easter Island -- there are many more societies that have survived drastic calamity and not collapsed. For example, Europe suffered the Black Death, killing more than 1/2 of the population. Yet with 1/2 of the people gone, society did not collapse. Nor did it collapse after the Irish potato famine. Nor did Germany collapse after its hyperinflation in the 20's, the rise to power by Hitler, and its defeat in World War II. Economies have often collapsed without a societal collapse.
Economic collapse - a quite common occurrence throughout history -- happens when societies and governments overspend and overreach. It is just like a household that overspends and has to declare bankruptcy. It is not fun or pleasant. But it is not the end of life, either. Collapsed economies lead to some years of hardship and pain for many, they are also opportunities - for new businesses, and for forging closer ties with ones community. And so the world keeps turning. Economic collapse has happened many times, and in only a very few of those has society itself collapsed.
My point is that the fear revolving around peak oil is useless, and worse, often incapacitating. If one pictures total collapse of society, then what is the point in doing anything to prepare? One cannot prepare for utter collapse of society. There would be nowhere to hide (unless you have access to a mighty nice spaceship). But it is possible to prepare for lesser forms of hardship, such as oil price spikes due to a US dollar devaluation. Bikes are one way to prepare, and there are many others. Those include moving closer to town, growing a garden, raising chickens, etc. Preparation shouldn't be about fear, it should be calm and rational preparation for the unexpected disruption of things we rely on for daily survival (food, shelter, transportation). This preparation will be useful regardless of the cause of disruption - whether due to hurricane, earthquake, economic collapse, or one of many other things that could happen.

2. Fat. Seriously, people fear fat. Somehow, marketers have convinced folks that everything they eat must not have fat, or they will collapse right away due to a heart attack. But the funny thing is that the link between fat and heart attack is still not that clear. What's more, there are many fats that are absolutely essential to body function. In fact, the Omega-3 and monounsaturated fats look like they prevent heart disease. And there's even accumulating evidence that butter is good for you. The only true "bad" fats that consistently are linked to heart disease are - get this - trans fats that were sold as an "alternative" to butter because they were supposedly "healthier". Talk about fear leading us up a blind alley.

3. Child abduction/etc (parental fears). When I was a kid, I started walking to school 4 blocks each way, every day, when I was in 2nd grade. Parents would never do that now. It would be considered crazy to let a child walk on their own. Yet fears of things like abduction are far overblown, it is an extremely rare occurrence. What is not so rare are cases of childhood obesity (an epidemic), childhood ADD, and many other ailments associated with kids being kept indoors and not getting enough exercise. Yes, an abduction of a child is horrific. But isn't a child developing arteriosclerosis by age 10 similarly horrific, especially if it is 100 times more common? A lifetime of health problems and medical costs for all of us? And fear of going outside? That seems plenty horrific.

I could go on and on - the examples of fear being used to sell are all around us, and as a result, so many people I know live in fear. I have been trapped in it myself at times. When I learned of Peak Oil, I became trapped in a cycle of fear about it for quite a while. But when I'm in that mode, I can't live life happily. A while ago, I began practicing a martial art. The initial reason was fear - wanting to be better prepared in self defense. But I soon realized that fear was not the best reason to do it. What I figured out was that I enjoyed the exercise, focus, release of aggression, and that those benefits far outweigh the whole fear thing. And doing it for those reasons, I find myself more relaxed about it, which leads to faster progress.

Fear of the future prevents enjoyment of the present. And then, what's the point of living?

I have recently started a campaign: "say no to fear". Except in rare instances, fear is a waste of human energy.

For more reading on the subject, check out the book "The Culture of Fear" by Barry Glassner, or "False Alarm: The Truth about the Epidemic of Fear" by Marc Siegel. Also, there's a great podcast on Fear by Gil Fronsdal courtesy of Audio Dharma.

Thursday, July 23, 2009

Paperhand puppet show bike shuttle report

Earlier this month, we got a call from Tami Schwerin of the Abundance Foundation, about a local event they were hosting. Would we be willing to shuttle local celebrities using our cargo bikes, built for hauling people? We're always happy to participate in these events, so the answer was SURE - What's the event?

Paper7
Turns out this was a great local confluence of people working to make a change in our community. The event was the World Premier of a documentary film about the Paperhand Puppet Intervention. This is not the puppet show you remember from Sesame Street. The Paperhand people are a bunch of social advocates who make giant puppets that are controlled by several people with long poles, and it is amazing how lifelike they can seem. At one of their shows that I attended, my then 3-year old daughter thought one of them WAS real (and kind of scary as it was 20 feet high) and wouldn't go within 100 yards of it, even when it was propped in the corner and unmoving. The mission of Paperhand is to advocate for social change and inspire people through art. Every year (among other events), the group puts on a show at the Forest Theater, a very cool outdoor amphitheater in Chapel Hill, NC made with stone steps and towers. (I actually first found out about the group because I wanted to see some kind of show at the Forest Theater.)  The show is set around a theme and includes giant puppets, masks, stilt walkers, great music and TONS of community. Every show I've been to has been packed with people. 

Paper3

Delivering a Happy Customer

In 2007, the Southern Documentary Fund sponsored Fork in the Road Films to p
roduce
"A Puppet Intervention", a documentary about the group. The film follows them through the production of show "A Shoe for Your Foot" which was about simplicity and finding the beauty in everyday. July 11 was the world premier of the film and was to be attended by many supporters of Paperhand. The premier was located outdoors at the Piedmont Biofuels complex in Pittsboro, NC. 

Paper6

After getting a bit of a late start on the evening and rushing off, we arrived to find Abundance Foundation founders Tami and Lyle in a happy mood, sipping beer, and preparing for the guests. A large sheet hung on the side of the barn w
here the movie would be shown, a tent was set up for popcorn, beer, local homemade italian ice and other delicacies,  and a Hollywood style Green Carpet was laid out on the grass, complete with side ropes to hold back the paparazzi. When guests arrived, they would be shuttled to the Green Carpet using our bikes, a bio-diesal car, or a lawn cart, and then an announcer would welcome them as they walked down the carpet and joined the event. 


Paper1
Soon, guests started arriving, and this was no ordinary event. People were decked out in their finest: full length gowns, ties and suits, and wild and crazy wigs and costumes. We went to work offering people celebrity shuttles. 
At first, there was some reluctance to take us up. Ride on a bike? People had never heard of it. Some thought it would be too hard for us or it was just too strange for them. One or two really wanted to ride in the convertible. But soon, the walk from the parking lot got longer and we got better at convincing people to try it. (When have you ever had this opportunity before?).
Paper2
 Many people were very happy to have a ride and try something new. This was a fun group after all. Morgan even gave both Tami and Lyle ride in the bucket bike (the Madsen) and delivered them safely. In the end there were many smiles and laughs as people figured out it was actually comfortable AND FUN to ride on the back of a bike. 

After about an hour of shuttling guests, most people had arrived and it was time for the movie. We had neglected to bring chairs to sit on, so we just rolled the 
bikes over and sat on them - perfect solution. The filmaker, Mark Barroso, took the mic and started to make a few remarks just as it started raining. Fortunately the rain was light, and everyone sat through a 10 minute shower in their fancy clothes and lawn chairs - says something about the dedication of the group. The rain stopped and the film was on. About an hour long, the movie followed the 2007 paperhand show from the idea stage through the final production. I thought it was really well done and it left me with a great feeling about this group and what they do for our community.  I was really happy to be part of this and to meet some more of the great people who make up our little corner of the world.

Paper4

Paperhand leaders Donovan Zimmerman and Jan Burger

If you want to see the film, it will be shown again at the Carrboro Century Center on July 31st. 

Read more about the
Paperhand Puppet Intervention or the Abundance Foundation.

-Elise

Saturday, July 4, 2009

The state of things



It's been a while since I posted to the Cycle 9 blog. The hiatus was in part due to a lot of grant writing that I had to do for my day job. There's this thing called the "stimulus" that congress passed, and they are trying to stimulate scientific research. And so government agencies like the National Institutes of Health are accepting grant proposals to spend the stimulus money. Well, since I work at a major research university (the University of North Carolina at Chapel Hill), I was obliged to write some grant proposals. With all the grant writing, the blog was left a bit lonely.

But in the background, a lot has been going on at Cycle 9, in terms of bike stuff. Let's see what I can dig up from the recesses of my memory:

  • We got a few of the Marin hardtail mountain bikes in stock. Some folks had asked for a more aggressive looking bike for their everyday riding, and the Marin bikes fit the bill. They make a great platform for an everyday commuter bike, or for an electric conversion. We're not about to switch over to carrying a whole shopful of full suspension mountain bikes. I love mountain biking, but that's not what the store is about. We're here to promote transportation and utility biking. And we have the mountain bikes for people who prefer the look and feel of that to a more road oriented bike.
  • We have lots of kids bikes in stock from Marin. They make a nice lineup. We also have the "running bikes". These are bikes without pedals, that the kids use by "running" along while seated on the bike - kind of like Flinstones. My daughter learned how to bike this way, and it was a lot faster that learning how to deal with pedals. Once she was balancing on the running bike, then moving over to a regular pedal bike without training wheels was easy.
  • We're getting some of the new "electric mountain drive" assist kits in from Ecospeed. It is a chain-drive electric assist, that has the advantage of using the bike's existing gear set. So they are claimed to be better for steep hill climbing, and to have better efficiency than hub motors. We'll be testing one out extensively, and we'll also have a demo in the shop.
  • Speaking of demo bikes, we are also a Stokemonkey dealer (the only one on the East Coast!), and now have a Surly Big Dummy utility bike (great for kid and grocery hauling), with the Stokemonkey installed. The Stokemonkey is like the Ecospeed, but it is designed specifically for cargo bikes like the Xtracycle, Big Dummy, and Yuba Mundo. It is a very high efficiency, quiet motor setup that has power for big loads and very steep hills. Come try it out!
  • If you want to charge your electric bike battery faster, we now have a new line of chargers in for the long-life LiFePO4 (lithium ion) battery type. One of them is a dual-voltage dual-amperage charger that puts out 9 amps in "fast charge" mode, fast enough to recharge a 10 amp-hour pack in just over an hour. But since charging batteries fast too often may shorten their life, this charger also has a 4 amp slower-charging mode, that will take 2-3 hours for a full charge. Not only that, it has dual voltage, so it can charge either a 36 volt or a 48 volt pack, at either current rate! We have a few 20A/48V chargers for large electric vehicle batteries. And we have some 6 amp dual-voltage chargers (36 and 48V). In this first run, we only have a few of each kind. Once they're gone, they're gone for a while.
  • We now have the small Day 6 frames in stock, available for a test ride. The Day 6 is an extremely comfortable ride like a recumbent bike, but it is more upright. Several folks have come in to try the Day 6 before or after testing a Townie at another bike shop in town, and a lot of them prefer the comfort of the Day 6. The new small frames are designed for people 5'3" and under.

I'm sure there is a lot more to talk about, but let's save that for another post. I want to talk about the economy for a few moments.

Lots of people seem to think we've got green shoots. It would probably be best for our shop to just pretend that is the case and act as if everything is going to be hunky dory tomorrow. But sorry folks, it isn't. I'm a bit of an economics junkie. I do a lot of reading. And there's an elephant in the room. That elephant is:
DEBT
If I could have used a larger font for that word, I would have. The reason why is I want to emphasize the scale of the problem. Our country is in hawk. Under water. We've sold off our children's future to the pawnbrokers.

This has all happened before... during the 20's. See, back then a similar thing happened. There got to be a very few rich industrialists at the top of the pyramid, and a lot of other folks who were quite poor. The disparity between rich and poor got more and more extreme. But most people didn't know it - because there was a debt bubble. So, while people were getting poorer, they kept feeling richer - because they got more and more in debt. That was the roaring 20's, until it came to a screeching halt in the crash of '29. But ironically, in 1930 there were newspaper reports very much like our "green shoots" reports now. Everything was going to go back to normal. Things would start roaring again. And what happened next? It was three more years until the economy would bottom out in 1933. The middle class was eviscerated. So were the poor folks. A few rich folks were just fine, but everyone else was not. There was a debt hangover that had to be cured.

Well, our debt as a country is bigger now than it was at the height of the great depression, when FDR was doing all-out government spending to try to dig this country out of the mess. Obama is trying to spend our way out of it - but the problem is, the spending is all in the form of ever more debt (not that the alternative of outright printing is any better). But our country can't handle more debt. Our creditors like the Chinese are getting sick of lending us money - because they don't see how we'll pay it back. And they're the only ones lending these days.

To bring it back to bikes, here's the thing: we import well over $500 billion per year in foreign oil. What do we trade this for? Debt, debt, and more debt. Not anything real - the US doesn't produce all that much anymore, except debt, and dollars (which represent debt).

I frequently have conversations with folks about oil. People seem to think there is a "glut" of oil, and that oil prices should come back down. Well, aside from the fact that the "glut" consists of only 20-30 days worth of US oil consumption, there is a much bigger fact being ignored: the price we pay at the pump is a direct correlation to the strength or weakness of the dollar. If the dollar gets stronger, that means oil and gas get cheaper for us. If the dollar gets weaker, that means oil and gas are more expensive for us. The dollar got a lot stronger last winter, which is a major reason why gas prices dropped. Now the dollar is weakening again. While it could do anything over the next 6-12 months (go up or down), the long-term prognosis is absolutely clear: there are too many dollars in the system, and our creditors are getting tired of taking those dollars in return for real, tangible things like oil and manufactured goods. This will not be dollar positive. What that means is that, even if we ignore the major geological constraints on oil supplies (i.e. peak oil), that it is very likely to get much more expensive for us at the pump in the future. We can "drill baby, drill" all we want, and it will be a drop in the bucket compared to what we import.

So, folks, be prepared for increasing costs in the future. Unless our government and the Federal Reserve bank manage to pull off a miracle of getting an economic recovery while holding the dollar's value, we will be paying more and more at the pump.

And cap-n-trade isn't going to help, either. I'm anti pollution and anti-CO2 being released, but this cap and trade thing has me mad. It is just another scheme for some very rich folks to get even richer trading in carbon credits. It would have been far better to just be honest about it and charge a direct carbon tax. And then to use that tax to build things like bike paths, rail lines, and etc. But, no, we'll just let some rich folks get richer, and we will all pay more money at the pump.

So, anyway, why would you want to buy a bike in this economy? Because bikes are one of the very cheapest ways to get around for short and medium-distance trips. Far cheaper than a car. For anyone who is struggling financially and asking "can I afford a bike" - if you can't afford a bike (at least a used one), then you definitely cannot afford a car. Each month of owning a car costs as much as buying a typical low-end transportation bike. Think about gas, insurance, repairs, and parking. Just the other day, someone I know had to pay over $300 to fix the electric window opener on her car. She had a sudden insight - all it takes is a few such repairs, and an electric bike would be paid for.

It's funny that occasionally when I'm riding along on the road, some guy in a big pickup will honk or something, trying to tell me to get off the road. I'm sure that most of these folks consider themselves US patriots. But how can they be patriots when they are dependent on foreign oil? When they are contributing to our large US debt, that will weaken our currency?

There was an interesting discussion on the RootsRadicals about the effect that having a US flag on the bike has with folks who might otherwise treat cyclists with disdain.

In that vein, we're going to do a t-shirt. Here's a mock-up/draft version:

This t-shirt points out that it is patriotic to ride your bike and free our country from foreign oil. Maybe it will help some drivers who "don't get it" to start figuring it out. We hope to have this shirt ready in August. Drop us a line if you want one. They'll be printed right here in North Carolina using organic cotton and chemical free dyes.

Happy 4th, I hope everyone had a great celebration of our country's independence - and I hope we have many more to come.

Thursday, May 14, 2009

The Electric Madsen





Family life around our house has entered a new era with our newly electrified Madsen cargo bike! With 3 kids under 6 we've been searching for the solution to transport them, and the Madsen with it's bench seats and social atmosphere is the new favorite. Only problem, house to town is a good 5-7 miles with hills up and down, and some days the old legs just aren't up for that (see previous post ).

But the solution to this problem came with the installation of an eZee electric motor kit. The motor wheel replaces the 26" front wheel, and controller and battery conveniently mount in the frame between the downtube and the bucket. A little creative engineering with some velcro straps and zipties and the lithium battery was mounted. The battery weight is suspended from the upper frame tube and the straps wrap around the lower tube to keep it from swinging. The little piece that keeps the super long Madsen chain aligned also doubles to keep the chain and battery separated. The eZee battery itself is in a nice plastic case with a switch, so is protected from the elements somewhat. Removal of the battery for charging involves undoing the straps, but once I got this system down, that became pretty trivial. I like the way the battery is low on the bike and not too obtrusive or taking up any of my bucket space. The wiring is also all conveniently kept together.


Mounting the motor wheel in the front fork was not too difficult until we got to setting up the disc brake. The eZee kit is disc brake compatible and comes with a rotor, however, the brake that is supplied with the Madsen was not compatible with the wider hub. No problem, a new brake (Avid BB7) was ordered up and installed. The 180mm rotor that came with the eZee kit paired with the new brake and only a few additional spacer washers were needed. Once the brake issues were worked out, it was just a matter of making sure the bolts were properly tightened. A tire change wasn't even necessary because the kit comes with the Schwalbe Marathon Plus tire already installed (and puncture resistance is a good thing on these motor wheels!)


The eZee kit operates with a handlebar mounted throttle. This replaces the right grip, and since the Madsen has trigger shifters there were no compatibility issues there. An LED battery gage also goes on the handlebar to keep track of battery useage. 

Once the kit was on the bike, we 
flipped the switch on the battery and that baby came to life! The ride home was a breeze as those hills melted away under steady pedaling and electric assistance. 

Last weekend, we tried out the new electric Madsen with not one, but TWO trips into town with everyone. First on Saturday morning, everyone loaded up for a trip to the Farmers Market, where we loaded up on greens, strawberries, and yummy treats from our awesome local growers. Then after a break at home for naptime and lunch, it was back downtown again for a kids festival put on by the local La Leche group. Music, hula hooping, and fire truck tours later, we took shelter at the shop from a sudden afternoon downpour, and then picked up tacos at the mobile taco truck on the way home. Kiddos were all tired and one even lay down for a nap on the way home! Overall a great day, no cars involved, and it wouldn't have been very possible without electric asisst. I think the new Madsen is going to be seeing some light in the weeks to come.

-Elise

Monday, May 11, 2009

Morgan on HomePower Hour discussing Lithium batteries

Morgan was recently interviewed on the Home Power Hour, explaining a bit about how the batteries work and are kept happy by the Battery Management System. Listen in here.